October 15, 2013



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HELLO READERS! IT'S MONDAY AND THAT MEANS IT'S A PERFECT DAY TO GO MEATLESS!! HERE IS SOME INFORMATION ABOUT THE INTERNATIONAL MOVEMENT CALLED MEATLESS MONDAY, WHICH IS NOW IN IT'S 10TH YEAR. WON'T YOU JOIN ME ON THIS JOURNEY. THERE ARE A NUMBER OF REASONS WHY YOU SHOULD CONSIDER THIS. READ ON FOR INSPIRATION KIDS:



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Meatless Monday is an international campaign that encourages people to not eat meat on Mondays to improve their health and the health of the planet.

"Meatless Monday is an international movement to help people reduce their meat consumption by 15%.On average, Americans consume 8 ounces of meat per day – 45% more than the USDA recommends. Going meatless one day a week can reduce the risk of chronic preventable conditions like cancer, cardiovascular disease, diabetes and obesity. It can also help limit people’s carbon footprint and save precious resources like fresh water and fossil fuel. (http://www.mondaycampaigns.org/campaigns/meatless-monday/)

Why Meatless?

Going meatless once a week may reduce your risk of chronic preventable conditions like cancer, cardiovascular disease, diabetes and obesity. It can also help reduce your carbon footprint and save precious resources like fresh water and fossil fuel.
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"But keep in mind that just going meatless is not enough. That’s why we give you the information you need to add healthy, environmentally friendly meat-free alternatives to your diet each week. Further, if you do eat meat on other days, we strongly recommend grass-fed, hormone-free, locally-raised options whenever possible." (http://www.meatlessmonday.com/about-us/why-meatless/)


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Health Benefits

LIMIT CANCER RISK: Hundreds of studies suggest that diets high in fruits and vegetables may reduce cancer risk. Both red and processed meat consumption are associated with colon cancer.

REDUCE HEART DISEASE: Recent data from a Harvard University study found that replacing saturated fat-rich foods (for example, meat and full fat dairy) with foods that are rich in polyunsaturated fat (for example, vegetable oils, nuts and seeds) reduces the risk of heart disease by 19%

FIGHT DIABETES: Research suggests that higher consumption of red and processed meat increase the risk of type 2 diabetes.

CURB OBESITY: People on low-meat or vegetarian diets have significantly lower body weights and body mass indices. A recent study from Imperial College London also found that reducing overall meat consumption can prevent long-term weight gain.

LIVE LONGER: Red and processed meat consumption is associated with increases in total mortality, cancer mortality and cardiovascular disease mortality.

IMPROVE YOUR DIET. Consuming beans or peas results in higher intakes of fiber, protein, folate, zinc, iron and magnesium with lower intakes of saturated fat and total fat.

REDUCE YOUR CARBON FOOTPRINT. The United Nations’ Food and Agriculture Organization estimates the meat industry generates nearly one-fifth of the man-made greenhouse gas emissions that are accelerating climate change worldwide . . . far more than transportation. And annual worldwide demand for meat continues to grow. Reining in meat consumption once a week can help slow this trend.

MINIMIZE WATER USAGE. The water needs of livestock are tremendous, far above those of vegetables or grains. An estimated 1,800 to 2,500 gallons of water go into a single pound of beef. Soy tofu produced in California requires 220 gallons of water per pound.


HELP REDUCE FOSSIL FUEL DEPENDENCE. On average, about 40 calories of fossil fuel energy go into every calorie of feed lot beef in the U.S. Compare this to the 2.2 calories of fossil fuel energy needed to produce one calorie of plant-based protein. Moderating meat consumption is a great way to cut fossil fuel demand.



Meatless Monday is a non-profit initiative of The Monday Campaigns Inc. in association with the Johns Hopkins Bloomberg School of Public Health Center for a Livable Future. Meatless Monday was founded in 2003 by marketing professional Sid Lerner. The program follows the nutrition guidelines developed by the USDA.(^ "United States Department of Agriculture - Home". MyPyramid.gov. 2010-03-24.)
Meatless Monday is part of the Healthy Monday initiative.("Healthy Monday". Healthy Monday.)

Healthy Monday encourages Americans to make healthier decisions at the start of every week.

"The Monday Campaigns is a non-profit public health initiative associated with Johns Hopkins, Columbia and Syracuse universities that dedicates the first day of every week to health. Every Monday, individuals and organizations join together to commit to the healthy behaviors that can help end chronic preventable diseases.

Why Monday?: Research conducted by Johns Hopkins concludes that health promotions utilizing weekly periodicity and the unique cultural associations of Monday as the beginning of the week have the potential to positively affect a range of healthy behaviors. People view Monday as a day for a fresh start and are more likely to starts diets and exercise regimes, quit smoking and schedule doctor’s appointments on Monday than any other day. And a Monday start helps them carry out their healthy intentions for the week.(http://www.mondaycampaigns.org/about/)

Other Healthy Monday campaigns include: The Kids Cook Monday, Monday 2000, Quit and Stay Quit Monday, Move it Monday, The Monday Mile, and others.

Meatless Monday focuses its initiative on Mondays for multiple reasons. Friday is traditionally already a meat-free day among Catholics and Orthodox. Monday is typically the beginning of the work week, the day when individuals settle back into their weekly routine. Unhealthy habits that prevailed over the weekend can be forgotten and replaced by positive choices.[3] A weekly reminder to restart healthy habits also encourages success. A 2009 trial published in the American Journal of Preventative Medicine provided individuals with weekly health prompts and encouragement. Approximately two thirds of participants responded with improvements in their overall health, eating habits and physical activity levels.[4]

SOME HISTORY: During World War I, the United States Food Administration (USFA) urged families to reduce consumption of key staples to help the war effort. Conserving food would support U.S. troops as well as feed populations in Europe where food production and distribution had been disrupted by war. To encourage voluntary rationing, the USFA created the slogan “Food Will Win the War” and coined the terms "Meatless Monday" and "Wheatless Wednesday” to remind Americans to reduce intake of those products.( "Wheatless Wednesdays". Hoover Museum - Digital Archives.)

Herbert Hoover was the head of the Food Administration as well as the American Relief Association during Woodrow Wilson's presidency, and played a key role implementing the campaign, which was one of Hoover’s many attempts to encourage volunteerism and sacrifice among Americans during the war. The USFA provided a wide variety of materials in addition to advertising, including recipe books and menus found in magazines, newspapers and government-sponsored pamphlets.(http://exhibits.mannlib.cornell.edu/meatlesswheatless/images/large/Foods%20That%20Will%20Win%20115.jpg)

The campaign returned with the onset of World War II, calling upon women on the home front to play a role in supporting the war effort. During this time, meat was being rationed, along with other commodities like sugar and gasoline.( "World War II Rationing". U-s-history.com. Retrieved 2010-05-05.)

Meatless Monday was restarted in 2003 as a public health awareness program. The campaign was endorsed by the Center for a Livable Future (a division of the Johns Hopkins Bloomberg School of Public Health) as well as over 20 public health schools. In April 2009, Meatless Monday launched an informational video noting the effects of meat consumption on climate change.

New life: Yoda, not pictured, was being transported to the slaughterhouse with a truckload of other pigs but his fall saved his life Ss
Meatless Monday is based in the United States, but meatless days (Monday in particular) are gaining popularity worldwide. Meat-free Mondays exist in the United Kingdom both as an advertising campaign for Goodlife Foods and as an environmental campaign. On June 15, 2009 Paul McCartney and his daughters Stella and Mary launched a Meat-free Monday campaign with an official website. In October 2009, Meatless Monday was launched in São Paulo with government support by the Brazilian Vegetarian Society.[9] In December 2009, Meatless Mondays launched in Australia.( "Meatless Mondays Australia". Meatless Mondays Australia.)

So now that you are more informed I hope you will show some initiative today AND GO MEATLESS! GO BIG OR GO HOME FOLKS! Just to help ensure you think twice before you order bacon today here are some super cute animal pictures to make you feel extra inspired...


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PLEASE DON'T EAT ME TODAY! I WANT TO ROMP AND PLAY!

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So today I officially pledged to go Meatless on Mondays, though I only eat meat a few times a year anyways. I hope you will join me. Join the growing number of individuals, families and institutions pledging to improve their health and the health of our planet. Here is the link my dears - http://www.meatlessmonday.com/pledge-to-go-meatless/

As always have a Happy & Healthy Monday! Peace, Audrey


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